Can Any Space Become a Coworking Space?

Coworking spaces have redefined our thinking about work environments and have shown that productivity, collaboration and innovation thrive outside traditional office settings. With the right approach and a bit of creativity, any space can become a successful coworking hub.

You can find potential for inspiring coworking spaces in many places. Think old warehouses, unused floors in buildings, or small retail units. By reimagining these spaces, we can create functional environments that members will thrive in.

Placing desks in a room is not the only consideration. Creating environments that support the way we work, communicate, and innovate is the future of coworking.

Rethinking the Spaces Around Us

The flexibility of coworking spaces starts with the mindset that any underutilised area can serve as a blank canvas. Consider old factories, libraries, or community halls that are no longer serving their original purpose. These spaces, when thoughtfully reimagined, can become vibrant hubs where professionals gather, collaborate and thrive. Even unconventional spaces, like unused basements or roof terraces, can be transformed into unique coworking experiences with the right design.

But it isn’t just about finding space – it’s about how the coworking space design works for its members. Key considerations like flow, functionality and balance between focus areas and social zones are critical. A well-thought-out layout encourages people to move seamlessly between areas for concentrated work, collaboration, or relaxation. Small but important design choices, like comfortable seating, good lighting and flexible furniture, help create a welcoming atmosphere.

And while design is foundational, technology is the linchpin that makes these spaces truly come alive.

Technology: The Heart of Modern Coworking Spaces

The success of a coworking space hinges on its ability to integrate technology that works effortlessly for its members. From reliable connectivity to intuitive tools, tech forms the backbone of modern coworking environments.

Connectivity First

In today’s digital-first world, high-speed internet is non-negotiable. Whether members are hosting video conferences, editing high-definition videos, or simply staying connected with clients, dependable Wi-Fi options ensure that the workspace never becomes a bottleneck.

Smart Meeting Solutions

Meeting rooms are central to coworking spaces, but they need to be easy to access and use. For example, digital booking systems let members easily reserve spaces. Advanced AV tools support professional video conferencing for hybrid teams and remote clients. When these systems work seamlessly, members can focus on communication instead of troubleshooting technology.

Empowering Access and Security

Security and convenience go hand in hand with modern access control systems. Whether through facial recognition, mobile apps or QR codes, these integrated systems offer flexibility and peace of mind. Members can navigate the space safely while coworking operators can efficiently manage permissions and gather vital data.

More Than Work: Unique Features for Community and Growth

The most successful coworking spaces go beyond functional work areas. They create opportunities for members to grow, collaborate and innovate in new ways.

The Rise of Podcast Studios

Providing podcast booths or studios in coworking spaces is a game-changer. These aren’t just simply soundproof rooms. They’re creative hubs where members can produce content that elevates their personal or professional brands. From recording podcasts to creating marketing materials or hosting interviews, these spaces empower members to share their voices with the world.

By offering professional-grade facilities, coworking spaces enable members to focus on their message rather than the logistics. This kind of support not only boosts individual creativity but also demonstrates a commitment to fostering innovation and growth.

Event Spaces for Engagement and Networking

Event spaces equipped with enhanced AV technology open the door to endless possibilities. Members can host impactful presentations, product launches, or thought leadership talks in a professional and polished setting. With features like large screens, dynamic sound systems, and seamless connectivity, these spaces help members leave lasting impressions.

Event areas do more than just support individual members – they bring communities together. Whether it’s a networking event, an industry panel, or a skill-sharing workshop, these places help people connect. They encourage collaboration and the sharing of ideas.

A Flexible Future for All Businesses

One of the most remarkable aspects of coworking is its versatility. Businesses of all sizes can benefit from these spaces, not just startups or freelancers. You can adapt a single office floor, a whole building, or a small neighbourhood space for diverse needs.

For smaller teams, coworking offers cost-effective flexibility without the long-term commitment of traditional leases. For larger enterprises, it provides a scalable solution that adapts to hybrid work models and regional expansions. The shared environment also encourages the cross-pollination of ideas, helping industries innovate together.

Designing for People, Not Just Spaces

At the heart of every great coworking space is a commitment to understanding the people who use it. While technology and design are important, it’s the human element that truly defines success. Members should feel empowered by their environment, not overwhelmed by it.

This means creating spaces where the technology feels invisible because it works so well. It’s about enabling a seamless experience where someone can book a meeting room, jump on a call, or arrange a video conference without missing a beat. The most attractive coworking spaces deliver a natural atmosphere of flow. This helps members focus on what they do best and make meaningful connections.

From Humble Origins to Successful Communities

So, can any space become a coworking space? Absolutely. With vision, careful design, and smart technology, the most surprising places can become lively centres of productivity and innovation.

Coworking spaces are more than functional workplaces. They’re communities that inspire creativity, collaboration and growth. By changing how we use and design spaces, we’re not just changing physical places. We’re also changing how we work together.

Chris Burfield, Joint CEO, iwGROUP